AI Insights · Timothy · January 2023
Top 5 Social Apps on Android in Egypt for Q4 2022
In Q4 2022, TikTok, Facebook, Instagram, Facebook Lite, and TikTok Lite were the top-performing social apps on Android in Egypt. Each app showed varying trends in downloads, revenue, and active users.
In the fourth quarter of 2022, the social app landscape on Android in Egypt saw notable performances from TikTok, Facebook, Instagram, Facebook Lite, and TikTok Lite - Save Data. Here's a detailed look at their performance based on data from Sensor Tower.
TikTok experienced a dynamic quarter with weekly downloads fluctuating between 142.6K and 436.4K. The app's weekly revenue peaked at approximately $39.7K at the beginning of the quarter and saw a gradual decline towards $8.1K by the end. Active users remained robust, starting at 10.8M and climbing to 11.1M by the last week of December.
Facebook maintained a strong presence with weekly downloads ranging from 126.5K to 315.5K. The app's weekly revenue hovered around $1K, peaking at $1.1K in mid-October. Active users demonstrated a steady increase from 30.6M to 32M throughout the quarter.
Instagram showed consistent performance with weekly downloads between 134.3K and 325.9K. Revenue remained modest, peaking at $63 in late October. Active users saw a slight increase from 10.1M to 10.3M, indicating a stable user base.
Facebook Lite also performed well, with weekly downloads fluctuating between 115.1K and 167.7K. Active users showed some variation, starting at 3.2M and ending the quarter at 3M.
TikTok Lite - Save Data had weekly downloads ranging from 110.6K to 191.6K. Active users increased from 2.6M to 2.7M over the quarter, showing a consistent user engagement.
These insights highlight the varying trends in downloads, revenue, and active user engagement among the top social apps in Egypt. For more detailed insights, visit Sensor Tower.
